As a Measurement Lead for Audience Insights, you’ll be at the forefront of redefining how we understand and connect with our audiences. This role is a blend of strategic vision and hands-on analysis, where you’ll lead efforts to decode audience behaviors, measure campaign effectiveness, and deliver actionable insights that drive business growth.
What You'll Do
Strategic Impact: Design and execute measurement frameworks to evaluate audience engagement and campaign performance.
Data Mastery: Analyze complex datasets to extract meaningful trends, patterns, and opportunities.
Leadership: Collaborate with cross-functional teams to guide data-driven strategies, ensuring alignment with business objectives.
Innovation: Stay ahead of the curve by integrating emerging technologies and methodologies in audience analytics.
Storytelling: Translate data into compelling stories that inspire action and foster a culture of informed decision-making.
Who You Are
Analytical Thinker: You thrive on solving problems and uncovering insights through data.
Communicator Extraordinaire: You can simplify complex findings into clear, impactful narratives for diverse audiences.
Visionary Leader: You see the big picture and know how to execute it.
Curious Explorer: You’re always asking “why” and pushing boundaries in the pursuit of knowledge.
Collaborative Partner: You excel in working across teams, sharing ideas, and achieving common goals.
Qualifications
Proven experience in data analysis, measurement, or audience insights.
Proficiency in analytics tools (e.g., Google Analytics, Tableau, SQL, or similar).
Strong understanding of audience segmentation and consumer behavior.
Exceptional communication and presentation skills.
A passion for leveraging data to drive meaningful change.
Why Join Us?
Be part of a forward-thinking company that values innovation and growth.
Work in a dynamic, collaborative environment where your contributions truly matter.
Enjoy opportunities for professional development and career advancement.
Help shape the future of audience insights and measurement.
