About Us:
We are a fast-growing startup with a bold mission to redefine the digital landscape. Our team is passionate, innovative, and driven by a singular goal: to craft exceptional, user-first content that stands out. As we continue to scale, we're looking for a dynamic Director of SEO, Content to lead our digital strategy, amplify our online presence, and shape the content that powers our brand.
About the Role:
As the Director of SEO, Content, you will be at the helm of our content and search engine optimization strategy. Your expertise will drive the visibility of our brand, engaging audiences through every channel and ensuring that our content ranks, resonates, and converts. You’ll lead a team of talented content creators and SEO specialists while collaborating cross-functionally with marketing, design, and product teams to deliver extraordinary, high-impact campaigns.
Key Responsibilities:
Strategic Leadership: Lead, inspire, and mentor a talented team of content strategists, writers, and SEO experts. Define and execute a comprehensive SEO and content strategy that aligns with company objectives.
SEO Mastery: Utilize advanced SEO strategies to improve organic search rankings, drive website traffic, and increase brand awareness. Stay on top of SEO trends, algorithm updates, and competitive landscape to continuously optimize efforts.
Content Strategy and Development: Oversee the creation of compelling, SEO-optimized content across a variety of formats—blogs, articles, landing pages, social media, and beyond. Ensure content is not only keyword-rich but also insightful, valuable, and engaging.
Data-Driven Decision Making: Analyze, track, and report on the performance of SEO and content efforts. Use insights from tools like Google Analytics, SEMrush, Ahrefs, and others to refine strategies and demonstrate ROI.
Collaboration: Work closely with other teams—design, product, and marketing—to ensure that SEO and content are integrated into all initiatives. Champion SEO best practices across departments.
Innovation: Lead thought leadership initiatives and identify new opportunities to push the envelope on content and SEO strategies. Test new approaches, and optimize content to meet evolving customer needs and search trends.
