We are on the lookout for a dynamic and visionary Director of Global Search Engine Optimization (SEO) to join our rapidly growing team. This is a senior leadership role that requires an expert in SEO, data analytics, and global digital marketing strategy. You will lead a talented team of SEO professionals across multiple regions and play a pivotal role in driving organic search performance for our global brand.
As the Director of Global SEO, you will be responsible for developing and executing a comprehensive global SEO strategy that drives both traffic and conversions, aligning with our business goals and growth objectives. You will work closely with cross-functional teams, including content, product, engineering, and marketing, to ensure seamless integration of SEO best practices into all aspects of our digital presence.
Key Responsibilities:
Global SEO Strategy Development: Lead the creation and execution of a robust SEO strategy for our global online presence, ensuring alignment with local and regional market needs.
Team Leadership: Build, mentor, and manage a high-performing global SEO team, providing them with guidance, professional development, and the resources needed to thrive.
Data-Driven Insights: Use data and analytics to drive decisions, identifying areas of opportunity for traffic growth, optimization, and performance enhancement across various international markets.
Cross-Functional Collaboration: Work closely with product, engineering, content, and marketing teams to integrate SEO best practices into website design, content creation, and development processes.
Continuous Innovation: Stay ahead of the latest SEO trends, algorithm updates, and industry innovations to ensure that our strategies remain cutting-edge and competitive.
Global Market Focus: Tailor SEO strategies to meet the specific needs of various international markets, understanding the nuances of regional search behaviors, language, and culture.
SEO Metrics and Reporting: Oversee the tracking and reporting of SEO performance across global markets, ensuring that KPIs are met and optimized over time.
Ideal Candidate:
Experience: 8+ years of hands-on SEO experience with at least 4 years in a leadership role, preferably in a global organization.
Expertise in SEO: Deep understanding of SEO tools, on-page optimization, technical SEO, link-building strategies, and content marketing.
Leadership Skills: Proven track record of managing and developing a high-performing team, with the ability to influence across all levels of the organization.
Data-Driven: Strong analytical skills with a focus on using data to drive decisions, identify trends, and optimize SEO campaigns.
Global Perspective: Experience managing SEO strategies for multiple regions and understanding the cultural and technical challenges involved.
Adaptable and Innovative: A forward-thinking leader who embraces change and can quickly adapt to new trends in search algorithms and industry developments.
Strong Communication Skills: Excellent communication and presentation skills, capable of conveying complex SEO strategies to stakeholders at all levels.
