Are you a storyteller with a passion for transforming social media into a strategic driver for brand visibility? Do you thrive in a fast-paced, innovation-driven environment? At NextGen Healthcare, we're on a mission to improve the quality of care and operational efficiency for healthcare providers—and we need a PR and Social Media Content Specialist to help amplify our voice across the digital landscape!
Join our marketing team and play a pivotal role in shaping NextGen Healthcare's brand presence. You’ll harness the power of social media, industry events, and thought leadership to communicate our commitment to delivering innovative healthcare solutions. As a key member of our team, you will be integral in building and maintaining our reputation, driving engagement, and positioning us as a leader in healthcare technology.
What You'll Do:
Own Our Digital Voice: Manage, optimize, and elevate NextGen Healthcare’s corporate social media presence across platforms like LinkedIn, X, and Facebook. Your goal? Engage our audience, promote our cutting-edge solutions, and showcase our thought leadership.
Master the Social Media Calendar: Own the strategy behind our content! You'll maintain the social media calendar, collaborating with stakeholders to create compelling, trackable content that resonates with our community.
Lead Industry Engagements: Research and submit speaking opportunities for our team, ensuring NextGen Healthcare shines at industry events. From preparing speakers to crafting slides, you’ll be the architect behind our public speaking presence.
Track and Optimize: Dive deep into industry trends, competitor activities, and media coverage to uncover new PR and social media opportunities. Leverage tools like Brandwatch, Hootsuite, and LinkedIn Analytics to optimize campaigns and measure their effectiveness.
Create Impactful PR Content: From press releases to podcasts, you'll draft and produce engaging content that promotes our work, vision, and breakthroughs in the healthcare space.
Drive Data-Driven Decisions: Analyze performance metrics to refine and perfect content strategies. Your insights will directly shape the future of our PR and social media campaigns.
What We’re Looking For:
Experience: 3-5 years of hands-on experience in public relations, social media management, or a related field. You’re familiar with digital tools like Pardot, Salesforce, GoToWebinar, and Asana. Experience with design tools like Canva or AI tools like ChatGPT is a big plus.
Passion for Storytelling: You’re a strong writer and editor with a knack for translating complex healthcare topics into engaging, easy-to-understand content. You’re both creative and analytical, with a keen eye for metrics and performance.
Organizational Ninja: Managing multiple projects, events, and deadlines comes naturally to you. Whether it’s coordinating a social media campaign or a speaking event, you know how to keep things running smoothly.
Tech-Savvy & Trend-Savvy: You’re ahead of the curve with social media trends and technologies, always ready to jump on the latest platform, tool, or feature to keep NextGen Healthcare’s voice fresh and engaging.
Why NextGen Healthcare?
At NextGen Healthcare, we’re transforming the healthcare experience, one solution at a time. As a PR and Social Media Content Specialist, you’ll be at the forefront of this transformation, using your creativity to spread our message far and wide.
Competitive Salary & Benefits: Along with a competitive salary, we offer an amazing benefits package to support you and your family’s health, happiness, and financial security.
Inclusive Work Culture: Diversity and inclusivity are the foundation of our work environment. At NextGen, we celebrate every individual and believe that everyone has a voice that deserves to be heard.
Grow with Us: As a fast-growing company, we offer exciting career growth opportunities and the chance to work on innovative projects that make a real-world impact.
Ready to Make Your Mark in Healthcare PR and Social Media?
If you're a PR and social media strategist who’s ready to shape the future of healthcare communication, NextGen Healthcare is waiting for you. Join our team and help us tell the story of how we're revolutionizing healthcare!
