Web (Digital / email) Marketing Specialist Loc:San Antonio, TX

100,000 - 200,000

Job Description:

Role:Web Marketing Specialist Location:San Antonio, TX Responsibilities: · Develop content for email marketing and campaigns and work with various departments to produce and execute them · Work closely with Sales members to develop marketing campaigns and activity plans deploying a complete approach to each campaign · Maintain lists of sales contacts · Deliver regular reports of campaign results, including web analysis. · Using data to inform new campaigns and the evaluation of existing campaigns. · Runs data queries and validates data within the client database Qualifications: · Bachelorâ??s degree · Digital marketing knowledge · Experience with marketing / email product such as Constant Contact · Experience with Adobe products such as Photoshop. · Intermediate knowledge of using SQL for the purpose of data analysis and reporting · Proficient in marketing automation tools · Strong knowledge of email marketing best practices, including email deliverability, techniques for improving deliverability, spam filters, Sender ID authentication, black lists, etc. · Advanced knowledge of Microsoft Excel to include v-lookups and nested IF conditional statements · Detail oriented with strong research and analytical skills · Ability to work in fast paced and handle several projects simultaneously · Excellent communicator and the ability to work with senior stakeholders

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