Job Details

Specific responsibilities include but are not limited to:

• Establish annual B2X targets for revenue, margin and OPEX (aligned with commercial managers), then work to deliver these targets in the Americas
  
• Grow and report on B2X membership within the appropriate professional audiences
  
• Responsible for fundamental ecommerce KPIs such as traffic, conversion, and AOV for the B2X consumer
  
• Increase the number of shop pros that are trained on our products through the online training platform
  
• Develop and report on the quality of the B2X site experience compared to industry benchmarks and internal standards of excellence
  
• Define and effectively communicate all B2X ecommerce requirements for in-house platform, toolbox, site experience, training modules, services, etc. that are necessary to win online
  
• Develop new B2X experiences including expansions into new geographics, devices, and brands
  
• Support brand strategies by acquiring customers that match their target audience, helping with B2X consumer inquiries, and prioritizing online bugs and improvements
  
• Identify areas of inefficiency and outages across regions and brands to reduce duplication of effort
  
• Manage B2X third-party relationships including Experticitys marketing calendar, training modules, and annual contract updates
  
• Work closely with the brand e-shops managers to ensure alignment between the portfolio-portal and the brand e-shops
  
• Manages digital communication and engagement with the B2X consumer by translating the brands marketing calendars into B2X-relevant campaigns
  
• This role requires a Bachelors Degree in Business or Marketing, or related field, MBA preferred.
• We are looking for a candidate with at least 5 years experience in E commerce, preferably within the sporting goods industry.
  

Other qualifications include:

• Microsoft Office, SAP, Adobe Analytics, Magento, Salesforce & Drupal
  
• Additional experience in Digital Marketing and Project Management a plus
  
• E commerce marketing techniques
  
• Content management capabilities
  
• Experience developing digital marketing campaigns
  
• Influence without authority
  
• UI/UX site excellence
  
• Fluent communication skills in English
  
• Project management skills