About the Role

As a Measurement Lead for Audience Insights, you’ll be at the forefront of redefining how we understand and connect with our audiences. This role is a blend of strategic vision and hands-on analysis, where you’ll lead efforts to decode audience behaviors, measure campaign effectiveness, and deliver actionable insights that drive business growth.

What You'll Do

• Strategic Impact: Design and execute measurement frameworks to evaluate audience engagement and campaign performance.
• Data Mastery: Analyze complex datasets to extract meaningful trends, patterns, and opportunities.
• Leadership: Collaborate with cross-functional teams to guide data-driven strategies, ensuring alignment with business objectives.
• Innovation: Stay ahead of the curve by integrating emerging technologies and methodologies in audience analytics.
• Storytelling: Translate data into compelling stories that inspire action and foster a culture of informed decision-making.

Who You Are

• Analytical Thinker: You thrive on solving problems and uncovering insights through data.
• Communicator Extraordinaire: You can simplify complex findings into clear, impactful narratives for diverse audiences.
• Visionary Leader: You see the big picture and know how to execute it.
• Curious Explorer: You’re always asking “why” and pushing boundaries in the pursuit of knowledge.
• Collaborative Partner: You excel in working across teams, sharing ideas, and achieving common goals.

Qualifications

• Proven experience in data analysis, measurement, or audience insights.
• Proficiency in analytics tools (e.g., Google Analytics, Tableau, SQL, or similar).
• Strong understanding of audience segmentation and consumer behavior.
• Exceptional communication and presentation skills.
• A passion for leveraging data to drive meaningful change.

Why Join Us?

• Be part of a forward-thinking company that values innovation and growth.
• Work in a dynamic, collaborative environment where your contributions truly matter.
• Enjoy opportunities for professional development and career advancement.
• Help shape the future of audience insights and measurement.