Data Analyst (AdTech) Location:New York,NY
100,000 - 200,000
Job Description:
Responsibilities:
The Data Analyst is primarily responsible for data assembly, manipulation and analysis. This role requires in-depth expertise with analytics platforms and tools.
Project Delivery
- Use tools and other data sources to uncover insights and opportunities for clients
- Translate large amounts of data into concise figures with clear conclusions
- Write analysis to illustrate how the data is meaningful to clients
- Critically evaluate data, industry trends, client and competitor performance
- Evaluate data tools to use for various project needs
- Craft new analyses when needed to answer specific questions
Thought Leadership
- Stay current on industry trends and best practices, focusing on how developments can help improve offerings
- Think creatively and develop tools and innovative tactics to improve efficiencies or advance the practice
- Analytics consulting, implementation, troubleshooting, custom reporting, analysis
- Create, or assist in creating, POVs, best practices, and key process documentation
Research and Development
- Assist in developing additional product offerings to ensure the highest value services to clients
- Improve current offerings via new data sources, updated methodologies, etc.
- Develop delivery efficiencies for current offerings via new data tools and/or automation
Requirements
- Previous experience in advertising, marketing or media technology
- Exceptional presentation skills for both client and internal meetings
- Ability to effectively multi-task in a deadline driven atmosphere
- Proficiency with PowerPoint, Word
- Expert in Excel
- SQL proficiency required
- Innovative and creative, with logical and methodical approach to problem solving
- Enthusiastic and self-motivated, with the ability to lead technical projects proactively
- Ability to relay technical knowledge to internal and external stakeholders with various levels of technical knowledge and at all levels of the organization
- Excellent communication and interpersonal skills both client facing and internally